Diane Hochman

Consultant • Copywriter • Spokesperson • Nice Girl

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Video Marketing For Camera Phobes

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Do you know there is a GOLDMINE in video marketing but you are afraid to get on camera? Here's a video on the secrets to video marketing for camera phobes! AKA: Big Fat Chickens! Just like I was! But once you get going with these non camera video techniques I think you will find that video marketing is WORTH getting over the fear.
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Marketing Heart To Heart

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This past Tuesday I decided that I needed to have a heart to heart on my weekly Ultimate Freedom Webinar I let it all hang out and shared some stories of struggle from my long career in marketing. Grab a beverage and watch. It may make a difference for you. And if by chance you want the free trial I mention be sure to use THIS LINK so I can help you on your way to becoming a professional marketer.
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Fancy Pics And Video?

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Here's my perspective...and I may be wrong...but it's my perspective... If you are an internet marketer...go do all kinds of fancy branding...Professional pics, polished video, fancy graphics, photo shoots etc. Rock it... But if you are in the Home Business or MLM space... That stuff is a MISTAKE in the long run... Why... cause monkey see..monkey do... So what do your people think they need to be successful... You got it...fancy dancy branding. And when they go for fancy dancy branding they lose
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He Used To Hate me….

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Check this out... Recently I met Darren Hanser while at the Empower Network Event in Austin Texas... I had seen Darren around the net and knew he was on the leader boards in a few deals so I stopped to hang out with him a bit and chat. So then a few days ago he asked to interview me and I said SURE...and we figured out a time to get it done. So we are going through the interview and talking about some high level marketing goodness when Darren bursts out and tells me that he used to HATE
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Your Marketing Doesn't Need To Be Fancy To Be Effective

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Home made works! Learn to get the message to match your market NOW and worry about looking fancy LATER. If you get the message right you will make MONEY and when you make money you can PARLAY YOUR PROFITS. I am working with an incredible group right now and our discussions have prompted me to post this video that I originally cut in June 2010.
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The Dreaded Google Paper Trail

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I was surfing around on You Tube and came across some stuff that made me want to share this classic video that I did in 2008. I was stunned to realize I never posted this on my blog and maybe that's meant to be shared today. If you are not thinking about what you are leaving behind on Google as you go about your business... You NEED to.
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