A truth in home business prospecting, which has been proven over and over again...
People don't join programs. People join people.
Sure, every once in a while a program will run an insane special, and jam a bunch of people into it. But they never stay for long.
Or another expression that turns out to be true...
"People don't care how much you know until they know how much you care."
How does this manifest in the way we prospect, in the way we talk with our prospects? Or for that matter, in the
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STOLEN: A Story of Signing Up Someone Else's Prospect
It's interesting that I'm writing this, because I've always written and talked about how it's unethical, and just plain bad business to steal someone else's prospect.
It's interesting, because in this true story, I am the one who did the stealing.
It was eight or nine years ago. My husband and I were just hitting our stride in terms of building an organization. We were in the middle of a heavy duty advertising campaign...mostly
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Don't Solicit…Do This Instead
From Merriam Webster:
Definition of SOLICIT
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transitive verb
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1
a : to make petition to : entreat
b : to approach with a request or plea <solicited Congress for funding>
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2
: to urge (as one's cause) strongly
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3
a : to entice or lure especially into evil
b : to proposition (someone) especially as or in the character of a prostitute
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4
: to try to obtain by usually urgent requests or pleas <solicited donations>
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No wonder why people do not like to be
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