I don't know if this is still the case, but when I was growing up there were hundreds of commercials on television for phone and mail order products.
They were fun to watch. They seemed to follow a similar formula. First they would present a problem. Someone wanted something, or was scared of something, or was in trouble.
Then it presented a product or service that would fix the problem they showed.
Then they would show a "consumer" enjoying it. It might have been a really good drive with
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