Marketing…
It’s a beautiful thing.
Know what the definition of marketing that I was
taught by my mentor is???
Marketing= PREPARING SOMEONE TO BUY
Stop and think about it….
That’s exactly what it is…
It’s not selling..
The website sells, the 24 hour operator sells, the MLM presentation sells
The marketing is the act of GETTING THE PERSON to the sales mechanism.
That’s what we all strive to learn to do…MARKET.
We are all professionals and hopefully by now you understand the basics of all this stuff.
So when you hear that an organization is giving away cars…or trips or whatever..
Your alarm needs to go off…
And you need to realize…
They are MARKETING to YOU.
Attracting you with a PROMOTION.
And as I said above
Marketing= Preparing someone to buy
The person being prepared to buy in this case is YOU!!!!
You are being massaged…
Coated up with oil…you are being gotten all SLIPPERY
So you can slide right into the sale.
And many people will be SO DARN EXCITED that they will shout about
the promotion from the mountaintops…there by creating even
MORE sales for the organization…and they will do all of this BEFORE THEY QUIT
because once the excitement is over and once the car is gone…what will their motivation be?
All this is great…has gone on for a zillion years…
Nothing boosts McDonalds sales like then they do the Monopoly promotion
and give away a MILLION DOLLARS…
Nothing boost a show’s rating better than a CASH PRIZE
Look around…the sweepstakes thing is HUGE and pretty much every
major consumer corporation uses this tactic to boost SALES
But here is my question to YOU…
When will you get so excited about YOU and YOUR BUSINESS
that you will shout from the mountaintops?
When will you be SO DARN JACKED about what you have in your hands
that you don’t need a promotion to get you to move???
When will you decide to go get YOUR FREEDOM?
No car is gonna fix your problem…
No sweepstakes is gonna get you a full time living from home.
So me…
Nope…
I won’t be giving away a car anytime soon…
Maybe some twizzlers or a box of Froot Loops for fun…
But other than that…
I only wanna work with people who are SELF MOTIVATED and
who WILL NOT BE DENIED.
I’m not giving away a car…
I’m giving away the secrets to how I found FREEDOM…
Without SEO
Without hits, clicks, and analytics
Without press releases(never done on in my life)
Without a $1500 blog (after TEN years just got a fancy one a month ago-cost=$247)
And WITHOUT spending 24 hours in front of the computer.
This is what I got…
And NO…it’s not sexy.
And maybe a few of my friends and colleagues will be mad at me for writing this
But I know in my heart that there is another parent out there that wants to be
with their kids SO BAD that they are willing to figure this out.
Another person out there who can not be locked in a job for another year
because the are called to something more.
That was ME…I had to do something or I was gonna die inside.
I wasn’t looking for a buck…
I was looking for a LIFE
If you can hear what I am saying…
If this sounds like you…
Then I KNOW it is about so much more than money in your case.
It’s about LIFE.
And in the end…I suppose that is what I market…
Not a hot car give away, a recruiting system, a fruity juice, skinny pills,
Or any of that other stuff.
I market LIFE
So according to my formula…
Which is Marketing=Preparing To Buy
Then in the end…
What I am really doing is preparing YOU to buy into YOUR LIFE
This is my calling.
I’ve been doing it for 10 years…
I’ll do it for 20 more.
If I can help you find the power inside of you…
Because you know it’s there…
Then let me know.
Where Should I Start?
WOW. Diane, I’ve seen a bunch of your videos and I’m a member of MPC and MLSP. You always came across as authentic and genuine. I think a good majority of us have figured out what to do in our businesses. The technology is a bit of a barrier for most people but once it’s all figured out everything gets easier.
What I noticed is that a lot of these guys come across as just salespeople and they’re only marketing money. But most of us know that money doesn’t solve all our problems. In most cases, it only creates more.
I’m so glad you posted this. Because there are people out there that are looking for LIFE. For those of us that have figured it out technologically, we really do have a choice to make. Are we going to be glorified salespeople or real difference makers?
Some will fall right in between and some will make a clean choice. Whatever happens, I’m really glad you decided to provide this information.
You are a lady with a servants heart
Which gives you the natural ability to become
someone for somebody!!
And isn’t that what matters most?
Help me, I help you, we help more
and the world goes round and round
and on much more positive life changing
note!
Great Post Diane! Brilliant…
Hey Diane,
Great post – the truth as always!
Success hides within each of us and the answer too for most of the questions we see thrown up in front of our eyes when we try to reach a certain goal, make a sale or build our own business to escape the rat race.
Marketing? It’s more than that isn’t it..
Neil
Diane,
What Can I say but, I could not have said it better myself!
Diane I’ve been watching you from the sidelines for more than a year now after being exposed to Joe Schroeder. And this post has been the most inspiring post I’ve seen in a very long time. You are gonna changes lives with this one. You are changing lives period.
I just had to put in my 2 cents today because today….this inspired me. I mentor and Coach people too now that I have the awareness and because I read this post today, I’m going to send out an inspiring message my students to also help motivate and inspire them.
The Butterfly Effect states that the wind created from the wings of a butterfly on one end of the world, creates a Hurricane on the other end of the world.
“You” are that Butterfly today.
Keep doing what you do.
Peace
– Antonio
Diane,
I can actually pinpoint the moment I realized
that the “magic answer” that I had been looking
for was…ME! My life and most importantly, my
thinking, hasn’t been the same since!!
Honestly, I believe that moment was made possible
by hanging out with you and the rest of the gang.
Finally hearing and reading the unvarnished truth
that you write about here opened my eyes and changed
my perspective forever.(amazing, these paradigm shifts!)
Brilliant post, Diane. Thank you for keeping the
truth your mission. It matters.
I appreciate everything you say! Like you, I’m starting on a budget. Like you, I don’t like hype! I don’t even want a new car! Like you, I have a vision! I will help other people realize their dreams! Just like you are helping me realize mine!
Hey Diane, I was reading your blog and it’s wonderful and I
know you are to! I heard you on the call last night. The Joe Schroeder call and I also know that you are a LEADER because I read it in one of those little booklets that Joe sends to people.
You know I am feeling Really Blessed to be apart of you all’s group. Don’t know much about TheMillionMindMarch.com yet I just
signed up with Joe yesterday but I just know that I know, I can feel it! You know, I was the one that called you a few months back and I never called you back because I was so beat down that I’m really just coming back in to the mix of things and I apologize for not calling you back after you was SO nice to of called me back but I know you know what I’m talking about, I was just Really been kicked around took advantage of and you know the Deal! NOW I’m back and I will be on the right track with you and Joe and I can’t wait to see what lies ahead because I’m a guy that just needs some guidance ya know? Just wanted to make a connection. Thanks for being Nice to me and trying to help me! Be Blessed! larrymcmillan
You be blessed to Larry and let me know what I can do to help you.
Hey Diane, Thanks for sharing this post on facebook. I realize it was written some time in September.Thank you for telling the truth.I spent over a year and 1000’s of dollars. I am still searching.It looks like I am going to park my self here and watch and learn because you and your gang give out a lot of great
info. And yes you are preparing me to buy not buy first.
Thank You,
Rankin
This is a SAFE place Rankin.
Yes..you will need to spend some money to have a successful business.
But it needs to be spent in the correct areas.
Anything HYPEY is often dangerous.
Use your common sense and hang out with your friends here and you’ll navigate fine.