It was bound to happen.
It was only a matter of time and I have been warning about
it in posts, videos and conference calls for years now.
For example
The Integrity Call
Stop The Insanity Call
The Home Business Plague
Generating Leads Via Bait And Switch
Diane Hochman Don’t Flash
You Can’t Buy Home Business Success
And I could go on and on…there are dozens more.
Feel free to play around on my blog.
Hundreds of hours worth of FREE content…
But anyways…
I have been talking about the backlash that comes with greed and fast money for years.
Now don’t get me wrong…
I am ALL for making money.
I LOVE to make money!
I make as much as I can as often as I can <wink>
BUT
When you make money at the expense of another you are setting yourself up
for a backlash and temping universal law to SMACK your tushie and SMACK it hard.
Now I have seen it lots of times in smaller ways…
Individuals being wiped off the face of the net almost overnight.
A guy who was huge becoming NOTHING within months as word gets around about what he is doing..
But I have NEVER seen what I just saw today before and I think it is a sign of things to come.
About an hour ago I opted in to watch a training video(obviously leading into a product launch sequence)
And before I could hear a word that the major internet marketing guru was saying in his video
I could not help but notice the page was littered with with angry and even FURIOUS comments from people who had opted in before me.
There was NOT ONE positive comment on the page and there were actually two comment interfaces so it was WILD to see the number of really disgruntled people that felt the need to sound off.
People are ANGRY out there.
People are fed up out there…
And there comments had terms like “stop talking to us like we’re stupid”, Another 4 figure rip off product on the way, Stop talking about yourself…we are sick of this, etc.
It went on and on…each one filled with more animosity than the one before.
And I thought to myself…
AND IT BEGINS…
The Great Backlash of Twenty-Eleven.
Now did this particular guru deserve all this…
Probably not.
He was just launching a new product right at the time that the market place was hitting CRITICAL MASS in their fury about the glut of $2000 launches and the fact thatpretty much every Tom, Dick and Harry in the industry was trying to use these psychological ploys on their customers in order to drive more sales.
It used to be a guru did a product launch video series and the crowds would cheer and praise him
and beg for more (thus whipping out their credit cards)
Now they just throw stones and yell profanities.
The tide has surely turned.
And I believe that in 2012 we will see the end of these practices and with it the death of certain marketers.
Such is life…
Nature corrects herself.
And for all of us…
There are lessons to be had here.
The home business industry has long been plagued by hucksters who prey on unsuspecting little guys and by fast movers who DISCARD people like they discard yesterday’s trash.
If there is anything to be picked up here it’s that…
If you go down that road…Prepare for the BACKLASH.
You have a choice…
Serve people and make a RIGHT LIVING…
Or use people and suffer the consequences.
I’ll leave it at that…
And let’s visit again this time next year and see how the playing field has changed.
It will be an interesting game to watch over the months ahead.
Jackie Ulmer says
Great stuff Diane! People want real value and are tired of the hype, fluff and lack of substance.
There is a shift coming and it’s a great thing for those marketers who have been teaching sound online and offline business/marketing practices.
I was on a webinar recently where it was mentioned that “the days of signing people up without ever making a call are over.”
My first thought – THANK GOODNESS!!!
Yuck, how was THAT ever about relationship and providing value, anyway?
Yes, it will be interesting to watch and wait!
EXPECT Success!
Jackie Ulmer
Diane says
I SO look forward to seeing you TWICE next month!
We have MUCH to muse on 🙂
Cathie Heath says
I, for one, welcome “The Great Backlash of
Twenty Eleven!”
People are educating themselves, thanks to
all that’s available on the Internet, and
those old tactics aren’t nearly as effective
as they once were…Thank God!
Hyped up product launches and empty promises
are giving way to real answers and value, and
in my book, it’s about time!
Diane says
I welcome it too Cathie.
Cleansing is a GOOD thing.
Ryan Biddulph says
Hi Diane,
“Serve people and make a RIGHT LIVING”
Bingo, Bingo, Bingo.
Do what’s right, and your karma is straight. Do what’s not right, and pay. Treat people fairly. Be a servant. Get straight with the universe and you’re free from this type of stuff.
Thanks for sharing!
RB
Diane says
Sounds like you and I share some common business philosophy 🙂
I’d like to get to know you better Ryan.
Deb Augur says
Hi Diane,
Wow… you’ve made me SO curious to see this. I’ve been waiting for something like that to happen for a LONG time. I’m sure not all “gurus” are rip off artists but I’d say a big percentage of them are, or are borderline. Either way, it’s SO wrong! And you’re right, karma has a way of coming back to you, both good and bad.
Payback can be a b*tch! I guess they’re starting to see that, heh!
Diane says
Hey Deb…
I am definitely not saying this particular person is a rip off artist or anything…
Just that the practice of selling over priced products with manipulative sales practices has seen it’s day and that
people are not gonna stand for it much longer.
Interesting to watch the backlash in progress.
Don’t you think?
Eugene says
the inundation of inanity (or something like that…)
true, its authenticity and the 10x value/price principle that survives the flury of empty rocket launches with no payload
and being a newbie myself, gawd, its so deeeficult to know ‘xactly where to loan my strength
thanks for saying it right Diane.
Eugene
from alaska