Here’s my take on a widely taught marketing technique that preys on newbies by making them think that
someone is interested in their business but when they take the bait the marketer switches over
to talking about the product that they want to sell.
Have you ever been taught a process like this?
Have you ever been approached with a process like this?
Leave me a comment and tell me what you think this tactic and if you would use it.
And if you have used it…how were your results?
Generating Leads Via Bait And Switch???
bad marketing bait and switch do unto others as you’d have done unto you golden rule marketing marketing mistakes marketing scams marketing techniques
Comments
20 responses to “Generating Leads Via Bait And Switch???”
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Have had this happen more times than I can count
It’s irritating, it wastes my time, AND it leaves a
very bad impression with me about the company the
person represents.
Could be a really great company, but they’re on my
“don’t want to do business with these people” list -
Yes, had this happen but it became a lesson rather quick.
Now, it is a lot easier to draw the line.
My least favorite line they use is:
Let me put some cash into your pocket! -
This tactic is very distasteful. It puts a bad taste in my mouth. People leave me blog comments sometimes with messages like this, but luckily they usually land in the spam pot! Swoosh.
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Sneaky and not cool! My experience is that these don’t work, not with me or anyone I would want to do business with. I am here for the long hall.
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I wish I had a buck for every time that has happened to me – I could be in the Caribbean sipping on pina coladas !
This is so totally unprofessional not to mention dishonest, immoral and so uncaring. What ever happened to the love & concern for other people’s welfare – gone I guess.
They really don’t deserve to be in business in the first place with that kind of unethical behavior. The comforting thought is: they always get what they deserve in the end !! -
This happens to me every day. It’s a sickening tactic that unscrupulous people are teaching. Thankfully, they are almost all worded the same way so I know not to respond.
Depending on what mood I’m in, I sometimes reply with an offer to help them learn real marketing techniques. 😉 -
Diane,
I have not had that done to me yet but I have been on a training call and they shared this technique, I did not do it because it made me uncomfortable and you just confirmed what I felt in my gut.
Thanks
Lori -
I never understood how anyone could feel good doing this.
And I’m with Cathie too, even though the person is not the business, I still don’t want to work with a company that allows this practice.
The golden rule Always applies.
Do as you would be done by, or be done by as you did. -
I had hoped this technique would die out. I certainly have attended trainings where this was taught – often by “leaders” in the company and I feel this is where the real harm is done. They make it sound so achievable that when it doesn’t work for you a seed (weed) of doubt as to your ability to “do this business successfully” is planted.
Now I stay away from those leaders but is amazing how tenacious the root of that weed can be. -
This is right up there with people that join organizations, groups, communities and churches with the sole agenda to pitch people or put them on a lead list. They always have to keep moving to new territory once they burn out and people get hip to them.
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Yes this kind of tactic really stinks. I’m not for any funky stuff at all. Not cool.
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I have just recently had someone leave a post on our blog, doing this exact same thing, I wasn’t fooled and I deleted as spam, wasn’t worded the exact same way but didn’t ring true to what they were asking either. And kicker the email left was definitely the same kind. Thank you for all that you do Diane in telling the truth and in so doing, helping many newbies trying to get started. You are appreciated for all that you do.
Thank you thank you thank you. -
I had somebody spam my blog for a second time with one of these offers and the funny part is, they actually chastised me for deleting their first comment.
Geeez!
Go figure? -
I’ve never seen this but it follows what many marketers do. The ones I get are usually worded so it seems like they are doing me this great favor by promoting a product to me. Some even go so far as to say that I’m in this “super exclusive” group and they’re offering the stuff to just me and very few “close friends” or “special clients. Don’t know why they think I’m a friend or a special client!
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Thanks for the tip, never really come across it. BAIT & SWITCH is ILLEGAL in EUROPE … but the Politicians still use it (aint I NAUGHTY ;-).
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I get so many emails and phone calls like this …
Now I just delete the emails and let the phone calls go to voice mail (if I don’t recognize the number)
It’s a shame that people are being taught this method…
because they really are trying to just build a business. -
I have gotten a few of them. I just send them to spam. I can tell it’s not worth my time from the jump.
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It is very hard to believe that people still do this kind of thing these days. WOW! Have not seen them so my spam filters must be working well. Thanks for the heads up.
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Yes,I have had this happen to me more than once.
It was one of the techniques I was taught when I was new to MLM. I did not like it then and do not like it today. Learned to recognize them from a mile away. -
I get sad when I see these type of tactics. It gives everyone in the industry a bad name. If we want to be seen as a professional, then we all need to act like professionals. The industry as a whole should set the bar higher and show the world we are offering valuable products and services. Playing games and trickery may make you some money in the short run, but never build a long lasting business. Thank you Diane for exposing the truth to many who need to hear it.
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