https://dianehochman.com Tue, 27 Aug 2024 09:25:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://dianehochman.com/wp-content/uploads/2024/11/cropped-favicon-32x32.png https://dianehochman.com 32 32 He’s Right About This… https://dianehochman.com/hes-right-about-this/?utm_source=rss&utm_medium=rss&utm_campaign=hes-right-about-this https://dianehochman.com/hes-right-about-this/#respond Mon, 18 Dec 2023 00:15:36 +0000 https://dianehochman.com/?p=5400 I'm under the weather.

I have that fabulous holiday season cold ad I've been trying to kick it before it's time to head to my parents for Christmas.

So what do you do when you're sick?

You lay on the couch and watch YouTube.

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I’m under the weather.

I have that fabulous holiday season cold ad I’ve been trying to kick it before it’s time to head to my parents for Christmas.

So what do you do when you’re sick?

You lay on the couch and watch YouTube.

I’m a YouTube junkie and always have a watch later list of things I want to take a look at when I have some downtime.


But today I looked at my feed at something jumped out at me.

It was the Brad Lea podcast and his guest was Tai Lopez.

Now I have to tell you…

I’ve never been a fan of this guy.

He’s flashy, brags a lot and I’ve seen him make some outrageous claims over the years.

But for some reason I got pulled in and listened to these two men and some of what they had to say was profound.

Tai spoke about how the education system had changed over the years from a kinesthetic system to an auditory system.

What that means is that in the past people earned by actually doing things with their teacher.

The students had mentors and they were the apprentices until they had learned a skill and became a master in their own right.

For centuries students sat with their mentors and learned at their feet.

This is where the concept of a GURU comes from.

Guru means mentor, guide, expert, or master

And the goal was to learn from one until you became one.

But somewhere alomg the line we moved to classrooms and listening versus doing as the main learning method in society.

Only one problem…

Only 10% of people learn from just listening.

Now me…

I guess I was lucky.

I am ADHD and I figured out early on that classroom learning was not how I was going to unleash my genius so I have always sought out “gurus” aka teachers that wanted to let a precocious student sit with them and work with them and learn by doing.

And this is why I have always taught the way I’ve taught via workshops and events where I could TRULY lay hands on the people versus just recording something that I know most people will not be able to learn from.

And for the record…to me…learning is not about intellectually understanding something.

Learning is about being able to execute the thing you decided you want to master.

And the responsibility for that lies on the STUDENT…

Not the the “guru”

The teacher is there to continually help you SEE things from a different perspective…

Not to get you to DO YOUR WORK.

Cause if you are looking for a person who will get you to DO YOUR WORK…

TRUST ME…

You WILL lose money.

Because no one is gonna do that for you but you.

When you think about it…

Ancient masters were honored and revered.

And contemporary teachers have been ridiculed and dissed.

WHY?

Because the role is completely different and the pain of sitting at a desk is BIG.

No wonder we hated our teachers.

They were trying to force us to learn in a way that is completely unnatural to us.

So now take a step back and think about how you have been trying to learn how to build a stable income from home.

Do you have a teacher that you have committed to?

Or are you buying a course every other week.

Do you have personal access to your teacher or are you just one in a huge crowd.

Do you go to events for hands on learning or to take pictures with all the people that make all the money (I think this is an absolutely bizarre practice)

For me…

The teacher path is way smarter all day long.

And today Tai Lopez completely changed my mistaken opinion of him.

He may be flamboyant and at times pretty damn bold…

But clearly he’s a very smart man and he took true advantage of being a master student to master teachers.

And hopefully you will too.

I’ll be back tomorrow to tell you a bit more about what I have up my sleeve for 2024.

I’m looking for a few special people who truly GET what I’m talking about here.

It’s remarkably profound advice.

Finding your MASTER  and COMMITTING to being a MASTER STUDENT will change your life.

And shrink your learning curve dramatically.

Ok…

I better wrap this up.

I am still sniffly and need to get myself into bed.

Hopefully I’ll be coming to you tomorrow as a healthy girl.

 

Night,

Signed,

Diane 

The Master Student and Master Teacher

It’s The Circle Of Life

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Ch Ch Ch Ch Changes… https://dianehochman.com/ch-ch-ch-ch-changes/?utm_source=rss&utm_medium=rss&utm_campaign=ch-ch-ch-ch-changes https://dianehochman.com/ch-ch-ch-ch-changes/#respond Sun, 17 Dec 2023 03:30:56 +0000 https://dianehochman.com/?p=5397 This is a weird year for me.

Pretty much everything in my life changed in 2023.

My last kid moved out.

I gave away most everything I owned.

I left my home of 30 years and moved half way across the country.

And this is my first year living on my own for the holidays.

And in a warm climate to boot.

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Ch-ch-ch-ch-changes
Turn and face the strange
Ch-ch-changes
Don’t want to be a richer man
Ch-ch-ch-ch-changes
Turn and face the strange
Ch-ch-changes
There’s gonna have to be a different man
Time may change me
But I can’t trace time


This is a weird year for me.

Pretty much everything in my life changed in 2023.

My last kid moved out.

I gave away most everything I owned.

I left my home of 30 years and moved half way across the country.

And this is my first year living on my own for the holidays.

And in a warm climate to boot.

To say my life has changed would be an understatement.

And I’m not gonna lie.

It’s been scary and tears have been shed.

I turned and faced the strange to become a better (wo)man.

The lyrics above are from a Bowie classic.

And they seemed fitting tonight as I sat down to write you.

Things have been kinda weird for me lately as most of the things that used to drive me don’t much move me anymore.

But today something interesting happened.

I agreed to be part of a book project and today we did the preliminary interview in which we were to decide what my chapter and mini course would be on.

The owner of the company that is producing the book is an old friend of mine and he has known me for over 10 years.

He’s seen me on all the stages and doing what I do best…

TEACHING

And during this planning session he asked me a bunch of questions that really drilled down what I know the most about and the thing that has been the secret to my success for the past 25 years of working from home.

Imagine that…

No job for 25 years

Complete freedom for 25 years

Being your own boss for 25 years.

That’s what I’ve done and it all comes down to one word.

LEVERAGE

Leverage in RELATIONSHIPS

Leverage in EXPOSURE

Leverage in COMMUNICATION

Leverage in INCOME

And while most people are running around looking for a “program THAT WORKS” I over here looking for where I can find the most LEVERAGE.

That’s ALWAYS been my secret.

And why I never worry much about any of the “rules’ that are out there…

When you have leverage everything comes much eaiser.

Thing about a teeter totter.

How can a little kid lift an adult on one?

The reason is LEVERAGE.

How do I work a few hours a day most often from my parents. a resort or my favorite a cruise ship and still earn hundreds of thousands of dollars?

LEVERAGE

So I have decided to dedicate 2024 to the mission of teaching LEVERAGE to those that grasp how it can set them free.

I’m putting together a series of trainings, workshops and Wondershops (live events) to dive DEEP into these ideas.

You NEVER have to work hard once you’ve gained leverage.

But most won’t take the time to gain it leaving themselves running in circles for years on end.

Aren’t you tired of that?

If you’ve been dying to dig into the deep psychology of prospects, the less technical easy automations that make you bank and  access to opportunities that you never thought would be given to you …

THIS IS THE ONE.

More details tomorrow but I wanted to give you the heads up.

I’m looking for a handful of people who want to get up close and personal and learn the one thing that has been my secret for 25 years now.

Products and programs come and go.

People do as well.

But a skill set is something that can never be taken away.

2024 is the time to commit.

Gosh knows I am.

I haven’t done anything like this in over a year and to be honest…

I’m a changed woman.

I’m only looking for the people I can pass this legacy to.

If that might be you…

Stay tuned.


Diane

Ch-ch-ch-ch-changes
Turn and face the strange
Ch-ch-changes
Don’t want to be a richer man
Ch-ch-ch-ch-changes
Turn and face the strange
Ch-ch-changes
There’s gonna have to be a different man
Time may change me
But I can’t trace time

 

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Affiliate Marketing for People Over 50: A Guide to Earning Online https://dianehochman.com/affiliate-marketing-for-people-over-50-a-guide-to-earning-online/?utm_source=rss&utm_medium=rss&utm_campaign=affiliate-marketing-for-people-over-50-a-guide-to-earning-online https://dianehochman.com/affiliate-marketing-for-people-over-50-a-guide-to-earning-online/#respond Tue, 17 Oct 2023 17:57:34 +0000 https://dianehochman.com/?p=5392 Affiliate marketing is an excellent way for people over 50 to earn income online, whether you're looking to supplement your retirement savings or find a fulfilling side hustle. This marketing model allows you to promote products or services

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Affiliate marketing is an excellent way for people over 50 to earn income online, whether you’re looking to supplement your retirement savings or find a fulfilling side hustle. This marketing model allows you to promote products or services and earn commissions for every sale made through your referral. In this blog post, we will delve into affiliate marketing for individuals in their 50s and beyond, providing valuable insights and tips to help you get started.

Why Affiliate Marketing?

Affiliate marketing is particularly appealing to people over 50 for several reasons:

  1. Flexibility: As retirees or individuals with more free time, you can work on your affiliate marketing efforts at your own pace.
  2. Low Start-up Costs: Affiliate marketing often requires minimal initial investment, making it accessible for those on fixed incomes.
  3. Experience Matters: Your life experience can be a valuable asset. Your ability to communicate effectively and build trust can translate into successful affiliate marketing.

Getting Started

  1. Choose Your Niche: Select a niche or industry that interests you. It’s easier to promote products you’re passionate about.
  2. Research Affiliate Programs: Look for affiliate programs that align with your chosen niche. Websites like Amazon Associates, ClickBank, and ShareASale offer a wide range of products.
  3. Build a Website or Blog: Create a website or blog to showcase your affiliate products. You can use platforms like WordPress, Wix, or Blogger. Ensure your website is user-friendly and mobile-responsive.
  4. Create High-Quality Content: Develop informative and engaging content related to your niche. Blog posts, product reviews, and tutorials can be effective in driving traffic.
  5. Use SEO Strategies: Optimize your content with relevant keywords, including “affiliate marketing for people over 50” and related terms. This will improve your visibility in search engines.
  6. Promote on Social Media: Share your content on social media platforms like Facebook, Twitter, and Pinterest to increase your reach.
  7. Email Marketing: Build an email list to engage with your audience. Send out newsletters and promotions to your subscribers.

Affiliate Marketing Tips for Seniors

  1. Stay Informed: The digital landscape is constantly evolving. Keep up with industry trends and changes in affiliate marketing.
  2. Patience and Persistence: Success in affiliate marketing takes time. Be patient and persistent in your efforts.
  3. Build Trust: Your credibility is essential. Only promote products you believe in and are relevant to your audience.
  4. Diversify Income Streams: Don’t rely on a single affiliate program. Diversify your income sources to mitigate risks.
  5. Track Performance: Use analytics tools to track the performance of your affiliate marketing efforts. Adjust your strategies based on the data.

Conclusion

Affiliate marketing can be a rewarding venture for people over 50, offering a flexible and accessible way to earn income online. By choosing the right niche, creating high-quality content, and implementing effective SEO strategies, you can embark on a successful affiliate marketing journey. Remember, it’s never too late to start, and your life experience can be your greatest asset in this digital age.

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Can Hand Holding And Step By Step Instructions CRIPPLE Your Business??? https://dianehochman.com/can-hand-holding-and-step-by-step-instructions-cripple-your-business/?utm_source=rss&utm_medium=rss&utm_campaign=can-hand-holding-and-step-by-step-instructions-cripple-your-business https://dianehochman.com/can-hand-holding-and-step-by-step-instructions-cripple-your-business/#respond Thu, 14 Apr 2022 16:42:36 +0000 https://dianehochman.com/?p=5346 Hand holding and step by step instructions...

Isn't that what everyone wants?

Isn't that what programs everywhere try to deliver?

And yet if you look around the people who bought in for the hand holding generally stand still.

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Hand holding and step by step instructions…

Isn’t that what everyone wants?

Isn’t that what programs everywhere try to deliver?

And yet if you look around the people who bought in for the hand holding generally stand still.

They get caught in the “step by step” instructions and fail to get out there and make that all critical first sale that gives them the confidence to keep truckin to higher levels.

I have seen it for years.

The more you make it sound simple the more you attract the people who will swim in information versus taking action.

The more “step by step” that you provide the more you build a team of people that are waiting for you 

to SAY SOMETHING that will make it happen for them.

So today I want you to consider…

Do you really want that stuff?

And do you really want to promote that stuff?

Or do you want a program that is is easy to promote that has offers that people want and a product that keeps em buying?

Do you want your new guy to get out of the gate with a sale right away or do you want him buried in “training”?

I’ve always found that the people who just asked…

“How do I generate a lead and how do I make a sale?” to be THE KEEPERS and the ones who were seeking “MORE TRAINING” to be the bolters.

And that’s also why I don’t “train” but instead give  concepts and new ways of thinking to those that are in action.

In the end the thing that is going to save you is YOU doing the work and through that work LEARNING THE MOVES from that that would GROOM YOU.

Trust me…

There’s a BIG difference between training and grooming.

Grooming requires your action.

There’s a huge difference between coaching and mentorship.

Mentorship requires your action.

So what message does “hand holding and step by step instructions give?

It’s says that someone other than YOU has to do the work.

And ya…

You may sign a few people up that way…

But at what cost?

Anyways…

Just a ramble.

Some ideas for you to roll around in that beautiful head of yours.

Sometimes it’s funny how business can be counterintuitive.

But it is.

And that’s the kind of stuff I show people.

How to THINK in a whole new way.

If you love this stuff…

Let me know and I’ll do more!

Can Hand Holding And Step By Step Instructions CRIPPLE Your Business???

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Stay Alive https://dianehochman.com/stay-alive/?utm_source=rss&utm_medium=rss&utm_campaign=stay-alive https://dianehochman.com/stay-alive/#respond Wed, 13 Oct 2021 16:43:00 +0000 https://dianehochman.com/?p=5315 The name of the game is STAY ALIVE....

Stay alive long enough to to find your VOICE

Stay alive long enough to find your place, your mission, your assignment.

If you can STAY ALIVE you can BREAK THROUGH.

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The name of the game is STAY ALIVE….

Stay alive long enough to to find your VOICE

Stay alive long enough to find your place, your mission, your assignment.

If you can STAY ALIVE you can BREAK THROUGH.

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Hell https://dianehochman.com/hell/?utm_source=rss&utm_medium=rss&utm_campaign=hell https://dianehochman.com/hell/#respond Tue, 12 Oct 2021 16:41:01 +0000 https://dianehochman.com/?p=5311 Hell has to be having a fire and desire in your heart and mind and having a self image that will not allow you to touch what you see and feel in your head.

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Hell has to be having a fire and desire in your heart and mind and having a self image that will not allow you to touch what you see and feel in your head.

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Longevity https://dianehochman.com/longevity/?utm_source=rss&utm_medium=rss&utm_campaign=longevity https://dianehochman.com/longevity/#respond Fri, 20 Aug 2021 09:56:56 +0000 https://dianehochman.com/?p=5297 The home business world can be absolutely crazy.

It can take years to know who is who...

Who is trying to help you...

Who is trying to sell you.

Who is trying to control you.

Who is trying to lift you up.

Who really has the knowledge you need and who is full of baloney.

So how do you gain longevity and stay in the game long enough to break through?

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The home business world can be absolutely crazy.

It can take years to know who is who…

Who is trying to help you…

Who is trying to sell you.

Who is trying to control you.

Who is trying to lift you up.

Who really has the knowledge you need and who is full of baloney.

So how do you gain longevity and stay in the game long enough to break through?

Well…First you decide to TRUST YOURSELF above all others.

In a sea of people giving advice and offering you courses and coaches you MUST connect to your own gut or you will be penniless within a year.

Me….I suppose I was lucky.

I was so broke when I started back in 99 I didn’t have the option of just laying down my credit card, closing my eyes and hoping I would make money.

I had to work my ass off and flip every sale into the next to keep things going.

When the income started to roll I took every dime and paid down my debt so in reality I didn’t touch any money at all for several years as I cleaned up my situation

Then I moved into a nice full time income and I parlayed from there.

But let me be clear…

I am NOT saying to invest in the tools and training that can help you go faster and gain leverage.

But I AM saying to BE SMART and get PROFIT MINDED versus being the perennial consumer.

You CAN do this.

It’s VERY possible.

But again….

If you don’t trust you FIRST you will not progress.

Longevity is a state of mind.

It’s DECIDING that you will be here tomorrow and next week and next year and next decade.

It’s patiently building a consumer base that buys from you over and over again.

It’s serving a community and knowing that if you do they will support your business.

Make sense?

Hope so.

If you need me SHOUT.

You can get me at Diane@DianeHochman.com

Or even text me at 860 218-9912 ( not a bot thingy)

Really me!

🙂



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Fake https://dianehochman.com/fake/?utm_source=rss&utm_medium=rss&utm_campaign=fake https://dianehochman.com/fake/#respond Wed, 16 Jun 2021 01:02:51 +0000 https://dianehochman.com/?p=5276 I hate Fake.

Fake flavors like banana candy....

EWWWWW

Fake cheese like in Kraft mac and cheese....

Yuck!

Fake boobs....(I know...I know....but I thought it would be funny to say that!)

And most of all...

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I hate Fake.

Fake flavors like banana candy….

EWWWWW

Fake cheese like in Kraft mac and cheese….

Yuck!

Fake boobs….(I know…I know….but I thought it would be funny to say that!)

And most of all…

Fake marketing.

Now just to be clear…

I don’t hate ANY people.

I LOVE people.

But I hate fake words and actions that are designed to entice people to spend their hard earned money.

I’ve been around a long time and I’ve seen a lot of things and I have always been able to tell truth from baloney in minutes.

Tom…I’ll name that bullshit is 7 words!

It started way back at the beginning of my career when I would travel to the monthly meetings for my company.

Some speakers were so sincere and you could tell they truly cared and others were as fake as they come.

No matter what was gong down they said the same exact thing to every single person.

And while most of those people were fooled…

I never was.

And once I got behind closed doors at the after parties at events I learned that  was DEAD ON.

The same people I got the slimy vibe from were talking about all the “marks” and the “stupid idiots” that were the “suckers” that lined up for their get rich quick line of crap that they peddled.

They would sit ad make fun of people and their dreams as they sucked every dime the people had to advance their greed based agendas.

I HATE FAKE.

I hate people that spit on the dreams of the new folks who show up each day looking for A WAY to change their lives.

People who would take the last penny from a widow living on a fixed income without batting an eye.

Those that will say that if you are “prosperity minded” you have to do things that just feel wrong to you

You know why they feel wrong?

BECAUSE THEY’RE WRONG!

I hate fake.

I hate manipulation.

I hate the self righteous doubt inducing practices of those that portray their fake lifestyles and their fake happiness all to get into your purse.

But you know what I love?

I love America.

I love the idea that you can start a small mom and pop and grow it to your heart’s desire.

I love that you can develop a customer base….

Cater to their needs and earn a right living.

I love that a stay at home mom like me could build a life that allowed me to raise my children and in time see the world while helping others do the same.

I love that technology has freed us and given us a chance to live a life untethered.

It’s real and it’s possible.

So the next time your spidey sense is screaming FAKE…

Trust it.

It’s probably right.

And the next time you are considering doing something that feels wrong…

Ask yourself…

Is there a way to do this that would feel RIGHT?

Betcha there is.

I DARED to question.

I DARED to make my own way.

I DARED to call out FAKE and walk away from it even when I thought they would shun me.

(Some did)

And you know what?

I am all the stronger for it.

Beholden to NO ONE.

A ROCK unto myself.

I watch so many people build themselves a “business” that turns in to a PRISON.

Don’t let that be you.

Trust yourself…

Challenge yourself…

And go get what is yours.

And if I can be of any help…

SHOUT.

CashFlow Summer is coming soon.

It might make. arela difference for you.

Cause the one thing I can tell you i that 

I’M NOT FAKE….

I’m as real as they come baby…

Boobs and all!

<I know…I know!!!>

<lol>

Really I just do this stuff to amuse you….

But they are real.

(Just for the record)



Tell your friends!

<giggles>




Signed…

Diane NOT FAKE Hochman and her REAL BOOBS!


But hey….if you like fake ones or have fake ones….

More power to you!

I just think any letter about Fake things has to include BOOBS.

Everything is better with BOOBS…

NO?

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A Modern Day Mom And pop https://dianehochman.com/a-modern-day-mom-and-pop/?utm_source=rss&utm_medium=rss&utm_campaign=a-modern-day-mom-and-pop https://dianehochman.com/a-modern-day-mom-and-pop/#respond Sat, 12 Jun 2021 13:28:33 +0000 https://dianehochman.com/?p=5273 I have to admit it...

My business model is NOT fancy.

It's pretty basic.

I modeled it after the old school mom and pops I grew up with in New York City.

A little store that carried everything the neighborhood needed.

I just found a "neighborhood" on the internet and catered to it and the rest is history.

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I have to admit it…

My business model is NOT fancy.

It’s pretty basic.

I modeled it after the old school mom and pops I grew up with in New York City.

A little store that carried everything the neighborhood needed.

I just found a “neighborhood” on the internet and catered to it and the rest is history.

Have you found YOUR neighborhood?

Fancy internet types call it a NICHE but me…

i think its just people.

A bunch of people with a similar interest.

The internet types will also tell you to drive people into a CAPTURE PAGE and then to hit them with a TRIPWIRE.

Those sound like torture devices to me.

Why would I want to torture the people in MY NEIGHBORHOOD???

I totally understand all the internet tactics and use them but I do it MY WAY…

My COMMUNITY WAY.

The way they did it back in the day at the corner store my family went to ALMOST DAILY.

Imagine creating a business that your community came to regularly to buy everything they need.

No chasing…

No closing…

Just SERVING.

That’s what a Modern Day Mom And Pop is and that what we’re going to be working on during July and August during my Cash Flow Summer.

Breaks my heart to watch people still chasing after years in the business.

I was on a training yesterday where the leaders discussed all the chasing tactics that they use.

And all I could think to myself is that this just doesn’t make sense.

It never has since 1999 when I was first introduced to the idea so after trying it for a bit I went down a different path and never looked back.

I took old school and new school and mixed them up and VOILA…

I made a fortune on MY CORNER OF THE INTERNET!

Have you found your corner yet?

I’d love to help.


Stay tuned for details!

I’m even going to offer a sneak peek so you can see if this might be a good option for you!


I’m truly excited about this.

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Rich Girl (and boy) Summer https://dianehochman.com/rich-girl-and-boy-summer/?utm_source=rss&utm_medium=rss&utm_campaign=rich-girl-and-boy-summer https://dianehochman.com/rich-girl-and-boy-summer/#comments Thu, 10 Jun 2021 15:06:38 +0000 https://dianehochman.com/?p=5268 Back in the day every summer I used to run a SUMMER SCHOOL where I taught folks all my best marketing moves and we really focused in on CASH FLOW while everyone else was swimming and eating hot dogs.

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 Back in the day every summer I used to run a SUMMER SCHOOL where I taught folks all my best marketing moves and we really focused in on CASH FLOW while everyone else was swimming and eating hot dogs.

They were huge successes as I was setting people up to score in the Fall when there is always a natural surge in business if your foundation was laid over the summer.

But the best part about summer school was that it kept me VERY on track while my family was home for the summer and it would be VERY easy to get distracted with all the popsicle fun.

Now a days i have the exact opposite issue.

There’s NO ONE here and nothing that I have to do and it’s easy to get lackadaisical about my work.

So my logical move is to gather a group that wants to work and hand with then so I can keep my focus just like I did back in the day.

This time around I am calling it Cash Flow Summer and the whole focus is going to be INCOME.

I’m gonna be doing July and August with serious PURPOSE and I’m looking for people who want to join in.

If you’ve ever wished you had a posse to run with and a #1 earner to guide you THIS would be your chance.

Details out soon but definitely hit me up if you are interested so I can reach out to you FIRST.

To me there are only TWO THINGS to focus on.

Lead generation and sales.

If you are spending your time on anything else you are gonna struggle.

Yes I use social media.

And I teach social media techniques….

But I go on social with PURPOSE and INTENTION.

You can learn to do that too!

This summer.

Come along with me and let’s HIT IT!


It’s gonna be fun and most importantly…

PROFITABLE


On Tik Tok they keep talking about HOT GIRL SUMMER.


Round these parts we’re talking about RICH GIRL (and boy) SUMMER!

If that sounds good let me know!




Ok…gonna start getting my fun summer gear together!

Excited!

It’s been ages since I did this.


IMAGINE what would be possible if you truly focused in with me for 60 days.

THINK ABOUT IT… 

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