Here’s my perspective…and I may be wrong…but it’s my perspective…
If you are an internet marketer…go do all kinds of fancy branding…Professional pics, polished video, fancy graphics, photo shoots etc.
Rock it…
But if you are in the Home Business or MLM space…
That stuff is a MISTAKE in the long run…
Why…
cause monkey see..monkey do…
So what do your people think they need to be successful…
You got it…fancy dancy branding.
And when they go for fancy dancy branding they lose time, momentum and they spend all the money they should spend of REAL marketing and product on all that stuff.
No one wins in this scenario.
So when doing your branding…really THINK about the long term impact.
Me..I’m happy to be a housewife with home made videos and snapshots.
I doubt I will ever change.
In 2014 and beyond AUTHENTICITY and TRANSPARENCY will trump anything fancy.
Give it about a year and you will see…
People won’t go for that anymore.
The game is over.
Now all you can rely on is YOU…
