Diane Hochman

Consultant • Copywriter • Spokesperson • Nice Girl

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Home Business Roller Coaster….A New Thought Process

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When you are building a home buisness you want to stay away from the Merry Go Round... That is when you just go around in circles... Month in and month out... Year in and year out. No growth...no change... Just loops... Revolution...not EVOLUTION. And yet the Merry Go Round is where most people feel comfortable. It's soothing... Nice music....very predictable. Nothing to be scared of. It's COMFORTABLE. But if you really want to make money then the ROLLER COASTER is where it's
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Face Time

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My preference is not to watch someone teaching me what to do... I like to watch them actually doing it. That is where the REALLY good stuff lies as most of them don't realize what they actually doing and the version they teach is missing stuff BIG TIME. Go get some FACE TIME with a top producer and you'll see what I mean.
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The Answer Runs Through It

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I am living this right now.....walking THROUGH something to get to the answer. The answer always runs THROUGH IT. You can't avoid the learning or the struggle. Everything you want lies THROUGH the thing you are scared of.... Just step THROUGH it and you will find the rainbow. Here's a Wake Up Call I did for My Lead System Pro about the topic. LISTEN HERE Enjoy!  And leave me a comment! And if you wanted to look at My Lead System Pro which is a branding and lead generation system for marketers
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Positioning And Branding Interview

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A while back my ol buddy Tim Berger asked to interview me for his magazine and we did a bang up podcast but I never heard back when it was going out so I basically forgot about it. Today while I was googling something this image came up and I thought someone was using my picture to sell stuff but when I looked I realized that it was the interview with Tim! This interview is chock full of awesome branding and positioning info that I know you will
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No One Is Keeping You From Anything…

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In seventeen years in my career I have never met a true leader who was lying to people or keeping secrets from anyone. Marketing by telling people that this is what goes on puts a black eye on this profession. It's time to stop with the inflammatory, fear mongering solicitations. This is a beautiful profession full of beautiful people. I am a living example of what is possible and hold out my hand to ANYONE who wants to be free. NO SECRETS HERE. The answer lies in the magic of YOU. Nothing is
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Why People Fail And How You Can Win

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Let's face it. Most people fail at their home business. In this live event I share WHY most people fail and how you can escape the traps that plague most home business owners. Grab a notebook and pen and settle down to catch this training which will shed light on that which most people won't talk about.
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Marketing Observations From The High Seas

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Pretty soon Larry and I are going on a cruise to Bermuda. And it made me think of this great training I did after coming back from a cruise a while back. In it I compare the marketing on the ship to the marketing we do in our home businesses. There's a lot of meat here and marketing wisdom. Check it out and leave me your questions and/or comments. And let me know if you love cruising too!
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