Your Target Market

Who you select as a target market and what they want to buy are TWO DIFFERENT THINGS… So many people tell me their target is baby boomers for example… And they label all their marketing with the term BABY BOOMERS Only one problem… The one thing baby boomers do not want to be is BABY […]

Why I Don't Blog All The Time

Sometimes my students who have studied blogging ask me… Why don’t you blog daily Diane? Why don’t you do all kinds of keyword research and create blog posts to get traffic? Why don’t you write about the topics that people supposedly want to read about? One simple reason… Cause in my book this is just […]

Are You Setting Yourself Up For Failure

So many people set themselves up for failure in their home businesses without even realizing it. Listen to this radio show and find out if you are doing this without knowing it.

Speaking and Presenting

One of the most important skills you can possess is speaking and presenting. I worked on those harder than everything else cause everything else changes…but once you can present you are GOLDEN forever. Give it a whirl. Practice makes PROGRESS.                

The Fire In Your Soul

The fire in your SOUL is what will take you there. Knowing that YOU and only YOU can touch certain people and making it your MISSION to reach out to those folks no matter what is that which  will carry you to the life you want. It’s not in a person, or a program or […]

Do You Remember This Sound?

In celebration of my 13 year anniversary in the home business industry this month I am pulling out some of my favorite pieces of content from over the years. This one is from December 2009 and it pokes fun at all the noise out there in the market place. Yes..the noise has calmed down a […]

On Becoming Wealthy In MLM

In this video I share some advice on becoming wealthy in MLM and I debunk some of the fantasies that most people carry about the industry. You CAN get wealthy in your home business. Just not the way most people think. If you have not read Rich Dad Poor Dad by Robert Kiyosaki you want […]

The Money You Want Is Sitting In The Pockets Of Other People....

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Diane Hochman, marketing educator